Fintech Blueprint: Powering the FX Behind Africa's Trillion-Dollar Growth, with AZA CEO Elizabeth Rossiello
- Elizabeth Rossiello
- Feb 23, 2024
- 1 min read
In this episode of Fintech Blueprint podcast, Elizabeth Rossiello, CEO and founder of AZA Finance, reflects on her journey from rating analyst for microfinance institutions to building one of Africa’s most established fintechs. She explains how AZA has grown from its beginnings as BitPesa in Nairobi in 2013 to operating in more than ten markets across Africa and Europe.
The conversation explores the evolution of mobile money, the role of ratings agencies, the challenges of Africa’s banking infrastructure, and how AZA’s innovation in currency trading is unlocking growth across frontier markets. Elizabeth also shares how her work with regulators and global institutions shaped the company’s mission to power cross-border payments and FX for a trillion-dollar growth opportunity.
Watch the full interview on here.


